You’re Here To Build A Business That Works

Not just vibes and values. A business that sells, scales, and sustains you. One that feels as gorgeous and alive as you are. Real traction. Real clients. Real momentum. Now.

You’re smart. You’re showing up. You’re giving it your all.

So why does it still feel like you’re stuck in the mud?

Because the thing driving it all—your offer—isn’t doing its job.

And no one told you that was even the problem.

THE OFFER IS THE ROOT

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THE OFFER IS THE ROOT ⬤

THE OFFER IS THE ROOT

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THE OFFER IS THE ROOT ⬤

Your offer isn’t a product.
It’s the system everything else hangs on.

In other words, it’s why….

  • Why your content converts (or doesn’t).

  • Why you’re booked out (or burned out).

  • Why clients stay and rave—or ghost and bail.

When it’s off, you feel it everywhere.

  • Scrambling to sell with no response.

  • Tied up in delivery that drains you.

  • Selling at prices that make you cringe.

  • Questioning your entire business every month.

What you want instead…

  •  Sales with actual breathing room.

  • Offers you’re proud to pitch and deliver.

  • A business that feels built for you, not like it’s bleeding you dry.

This is what happens when your offer actually works.

I’m Ellie, The Offer Architect

I’ve built businesses across six continents, from solar startups in Zambia tocreative hubs in Austin. I’ve helped hundreds of clients build smarter, simpler businesses—without losing their minds (or their personalities).

What I saw again and again?
People trying to build empires on shaky offer foundations.
Throwing money at branding. Hiring teams too soon. Spending months in coaching containers that never touched the root problem.

So I created The Offer Architect—a home for bold, brilliant business owners who are tired of doing the most… and still getting the least.

This is for the ones who are ready to stop spinning and start selling.
For people who want strategy with soul, execution with ease, and solutions that don’t need a decoder ring to implement.

Here, we build offers that work.
Offers that scale.
Offers that feel like you—and actually sell like hell.

Let’s go.

I'm baby before they sold out etsy hella you probably haven't heard of them artisan. Typewriter iceland migas, kogi man bun sus truffaut. La croix affogato banjo, lo-fi kickstarter synth wayfarers. IPhone umami microdosing bruh grailed. JOMO tacos whatever, lyft salvia cardigan intelligentsia. Street art cold-pressed affogato man braid cardigan.

- Super Happy Client

I'm baby before they sold out etsy hella you probably haven't heard of them artisan. Typewriter iceland migas, kogi man bun sus truffaut. La croix affogato banjo, lo-fi kickstarter synth wayfarers. IPhone umami microdosing bruh grailed. JOMO tacos whatever, lyft salvia cardigan intelligentsia. Street art cold-pressed affogato man braid cardigan.

- Super Happy Client

I'm baby before they sold out etsy hella you probably haven't heard of them artisan. Typewriter iceland migas, kogi man bun sus truffaut. La croix affogato banjo, lo-fi kickstarter synth wayfarers. IPhone umami microdosing bruh grailed. JOMO tacos whatever, lyft salvia cardigan intelligentsia. Street art cold-pressed affogato man braid cardigan.

- Super Happy Client

I'm baby before they sold out etsy hella you probably haven't heard of them artisan. Typewriter iceland migas, kogi man bun sus truffaut. La croix affogato banjo, lo-fi kickstarter synth wayfarers. IPhone umami microdosing bruh grailed. JOMO tacos whatever, lyft salvia cardigan intelligentsia. Street art cold-pressed affogato man braid cardigan.

- Super Happy Client

Work With Me

  • A 10-minute video review that cuts straight to what’s actually blocking your offer—so you can finally stop spinning and start selling.

    One video. One real answer. One less thing taking up mental space.
    You’ve got a business to run—not a thought spiral to maintain.

    This is for you if…You’re in motion, but stuck in the same loop:

    • You’re caught overthinking something that should be simple

    • You’ve built the offer, but something’s…off

    • You keep tweaking instead of executing

    • You’re doing a lot and gaining… not a lot

    • You feel like you’ve got a pebble in your business shoe—and it’s messing up your whole stride

    You don’t need a full rebuild. You need a clear, expert lens on the thing you can’t see.

    Say More »

  • In one week, your offer won’t just exist—
    It’ll convert. It’ll sell. It’ll work.
    This is the structure, clarity, and energetic fire you’ve been circling.
    Now it clicks.

    The Momenyum Maker is a high-impact 1:1 intensive to pinpoint and fix the single part of your offer that’s holding everything back.

    Who This Is For

    You’re a service provider, coach, consultant, or creative
    who’s already working with clients—but your offer’s underperforming.

    Maybe you’ve launched it (and the sales were meh).
    Maybe you’ve sold it before—but it’s not selling now.
    Maybe it’s the right offer on paper—but something about it is draining you.

    You don’t want more ideas.
    You want someone to help you see it clearly, fix it smartly, and move fast.

    Say More »

  • A one-day, in-person deep-dive to get your offer sharp, smart, and ready to scale.


    We strip out the noise, rework the guts, and lock in your ecosystem strategy so everything flows.
    This is for the doers who are done waiting.

    For You If:

    • You’ve been circling your offer without moving on it.

    • You want to feel smart, clear, and capable again—without diving into a giant project.

    • You don’t want a vague vibe shift—you want traction you can feel.

    • You know you need an in-person experience to move the boulders in your brain.

    • You live or are willing to travel to Austin, Texas.

    Say More »